NASHVILLE, Tenn., Feb. 17, 2026 — As the NRB 2026 International Christian Media Convention gathers the world’s premier Christian communicators, the industry is witnessing a transformative era where mission-aligned storytelling is the new gold standard for authority. Founders of Publicity For Good (PFG), the #1 communications agency for purpose-driven brands, Heather and Austin Holmes are proud to take part in this year’s convention. They join clients GiveSendGo and Savage Freedoms, two organizations that haven’t just adapted to the digital media landscape but are actively redefining it through radical transparency and faith.
While traditional media gatekeepers shift toward AI-driven discovery, Heather and Austin Holmes are leading the charge to ensure purpose-driven narratives remain at the forefront. By integrating high-level PR strategies with Christian values, PFG is making professional media relations accessible to the ministries and humanitarian forces that need them most.
The vision Heather and Austin bring to NRB 2026 is simple: mission-driven brands shouldn’t have to compromise their beliefs to achieve mainstream visibility. GiveSendGo and Savage Freedoms represent the pinnacle of this movement as they prove that when a brand leads with courage and community, they actively participate in the conversation and eventually drive it.
The Global Standard for Values-Aligned Crowdfunding
As consumers hunt for platforms that honor their convictions, GiveSendGo has emerged as the world’s largest Christian crowdfunding site by prioritizing faith and freedom over transactions. PFG’s strategic amplification of their mission has delivered over 5.59 billion impressions, proving that a faith-driven alternative can dominate mainstream discourse. By integrating prayer and community encouragement into the funding process, GiveSendGo offers a “meaningful connection” that secular competitors simply cannot replicate.
A Beacon of Compassion in Crisis Recovery
In the aftermath of Hurricane Helene, Savage Freedoms, founded by special operations veteran Adam Smith, became a national symbol of grassroots resilience. Dubbed the “Redneck Air Force,” the organization utilized military precision to deliver relief where federal agencies fell short. PFG helped Savage Freedoms reach an audience of 128 billion by securing 180 media opportunities in outlets ranging from The Daily Wire to USA Today, solidifying their role as a steadfast ally in disaster recovery.
A Legacy of Disruption and Narrative Authority
At NRB 2026, Heather and Austin celebrate the “counter-culture” framework that has helped over 400 global clients achieve category leadership. From their origins in a 23-foot Airstream trailer to their current status as an award-winning international powerhouse, PFG remains dedicated to the “Honest Processing” of brand stories.
Austin Holmes, President of Publicity For Good believes that PFG’s presence at NRB is about making the impact of brands like GiveSendGo and Savage Freedom unmistakable and that they are the architects of a more generous and resilient future.
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About Publicity For Good
Publicity For Good, based in Nashville, is the #1 communications firm for purpose-driven brands, proudly serving over 400 clients worldwide across CPG, Health & Wellness, FinTech, Professional Services, Non-Profits and other impact-focused industries. Named O’Dwyer’s Best PR Firm for CPG Brands (2020) and Bulldog Awards Midsize Agency of the Year (2021), the agency offers full-service PR, Influencer Marketing, Podcast Tours, Awards Management and Social Media Management. With 60+ professionals spanning 7 countries, Publicity For Good helps purpose-driven brands achieve category leadership through strategic storytelling, consistent media coverage, and data-driven competitor analysis. Founded from a 23′ Airstream, the counter-culture agency now operates from Nashville headquarters with a remote-first team delivering measurable results for mission-aligned businesses.
For more information about Publicity For Good, visit publicityforgood.com.
Press Contact:
Heather Holmes
heather@publicityforgood.com
1+ (828) 332-5307
publicityforgood.com
